If you’re a savvy business owner, you’re always on the hunt for new ways to connect with more customers. However, it can be difficult to stay connected in this fast-paced, media-saturated world.
Maybe you’ve exhausted the possibilities in traditional marketing or you just aren’t seeing the returns you thought you might get out of your print or radio ads. Email marketing is a great tool, but people often ignore marketing emails so the open rates can be extremely lackluster. Social media marketing is useful, but can be shifty and is officially a pay-to-play channel. If you don’t have the budget to reach your followers, social media is almost useless.
There is a better way to reach customers and promote your business for far less expense and with greater returns. SMS, or text messaging, is extremely budget-friendly and allows you to deliver your messages directly to your customers’ phones without any barriers, such as restrictive social media algorithms.